Fast delivery | More than 4 million pairs sold world wide | Climate neutral
cart-icon 0

Fast delivery | More than 4 million pairs sold world wide | Climate neutral

A mix of SmellWell Freshener Inserts

FRESHENER INSERTS

For shoes and gear

A package of SmellWell Laundry Capsules and 2 laundry capsules

LAUNDRY CAPSULES

For activewear and synthetics

FRESHENER BAG

Keeping it fresh on the go

Our Story

A Swedish mission to make your stuff SmellWell™.

Collaborations

We collaborate with some of the greatest brands.

SUSTAINABILITY

Our products are climate neutral and sustainable.

The inside of a SmellWell Freshener Insert

Freshener Inserts

A Swedish innovation that keeps
your shoes and gear fresh.

SmellWell Laundry Capsules

Laundry Capsules

The first sport laundry capsule
certified with Nordic Swan eco-label

The insides of a SmellWell Freshener Bag

Freshener Bag

Keeping you fresh on the go

Inspiration

Green plant in the rainforest with Climate Neutral text on the bottom left

SmellWell becomes 100% Climate Neutral all the way to the customer

July 07, 2020

SmellWell has together with ClimatePartner, the leading solution provider for corporate climate protection, collected data to identify and secure the carbon footprint to produce with zero carbon emissions from 2020 and onward.

From the 2nd quarter of 2020, SmellWell's production will be 100% climate neutral. The emissions caused by the production will be offset towards a Rainforest Project in Papua New Guinea. The project is evaluated by CCBS Gold Level, which means that it complies with the Verified Carbon Standard and follows the Sustainable Development Goals of the United Nations.

Read full article
White FILA sneaker with SmellWell Active insert and two packages of SmellWell & FILA Collab Inserts

SmellWell collaborate with FILA in Europe’s biggest shoe retailer Deichmann

July 07, 2020
The Swedish company SmellWell has together with athletes and scientists developed a series of products aimed at promoting an active and sustainable lifestyle. Freshener Inserts is an innovative and sustainable solution for keeping footwear fresh and lasting longer. They contain a proprietary blend of micro-porous Moso bamboo and natural minerals that dehumidify and deodorize by trapping moisture, bacteria and odor.
Read full article
A pack of SmellWell Laundry Capsules in front of a pile of laundry

Swedish innovation protects activewear from odors and restores performance

July 07, 2020

While fabrics have evolved, washing hasn’t.
Today 60% of all clothing contain synthetic and high-tech textiles. But most laundry detergents are based on a 50-year-old formula that wasn’t designed to clean odors and bacteria from synthetic clothing. That’s why a newly washed t-shirt can smell of sweat just minutes into a workout– as body heat is released through the fibers, so are odors remaining from previous workouts.

Read full article
The contours of a person swinging a golf club in the sunset

The Best Golf Essentials to Have In Your Golf Bag

Golfers always look both well dressed and well prepared, but are you truly up to scratch?
Smiling boy sitting on a grass field with a ball and a pair of Nike Football Shoes with SmellWell inserts in them.

Back to School: Things You Always Miss

Here are just a few things to remember when getting your kids back to school after summer.
A hand holding a pair of white Nike sneakers with pink SmellWell inserts in them infront of a graffiti wall

Shoe and feet care in summer time

We all long for those blissful summer days where we can bring out those open toed shoes and give our feet some air.

Tophead view of a backpack. Different accessories, such as a laptop and a camera, spread out in a organized grid around it.

Travel accessories you can not do without

You should consider bringing a pair of SmellWell. These guarantee that your shoes stay dry and fresh throughout the holiday.
Two peoples pair of feet sticking out of the back of a car with a ciew over a green and yellow field in the sun

Travel Essentials for the summer trip

Packing for summer travelling is often a stressful time, but it doesn’t need to be.
Man running on a road into the sunset

Do you want to run further and longer?

Be the best runner you can be. Together with our marathon star and ambassador Patrik, we present the best tips for how to run more effectively.

A pair of legs, with feet wearing white Converse sneakers, sticking out relaxed from a car window in summer time

Beat and prevent Athlete's Foot

Prevent Athlete's Foot, we can help! But that's not all. In this post we review the concept of Athlete's Foot and the most common symptoms.
Woman exercising on a mat on a bridge next to the foggy water

Get in shape for the ski season

The winter and the ski season are fast approaching. Here are our best tips to get in shape for the season.
Two kids on the ice in their hockeygear during a hockeygame

Life as a hockey mom

I am so grateful and happy that my kids play hockey but life as a hockey mom can be difficult sometimes.


A person skiing down a hill covered with powder snow in the sun

Get prepared for the ski season

Whether you are going to stay in Sweden or go abroad to the larger ski areas here are the most common questions that are usually asked.
The Olympic Rings standing up on a snow-covered mountain

Unique rules in the Winter Olympics

The Winter Olympic Games are held in South Korea this year. Each game has rules, but some of them are quite strange. Here is a look at some of the unique rules of this year's Winter Olympics.
Woman in a face down yoga pose on a pink exercising mat

Prepping For Outdoor Winter Workouts

Adam Gray Hayward, a personal trainer based in the US, has three tips he shares with clients to help get them outside and prepared for the chillier weather.



Previous 1 2 3 Next