Fast delivery | More than 4 million pairs sold world wide | Climate neutral
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Fast delivery | More than 4 million pairs sold world wide | Climate neutral

A mix of SmellWell Freshener Inserts

FRESHENER INSERTS

For shoes and gear

A package of SmellWell Laundry Capsules and 2 laundry capsules

LAUNDRY CAPSULES

For activewear and synthetics

FRESHENER BAG

Keeping it fresh on the go

Our Story

A Swedish mission to make your stuff SmellWell™.

Collaborations

We collaborate with some of the greatest brands.

SUSTAINABILITY

Our products are climate neutral and sustainable.

The inside of a SmellWell Freshener Insert

Freshener Inserts

A Swedish innovation that keeps
your shoes and gear fresh.

SmellWell Laundry Capsules

Laundry Capsules

The first sport laundry capsule
certified with Nordic Swan eco-label

The insides of a SmellWell Freshener Bag

Freshener Bag

Keeping you fresh on the go

NO MORE SMELLY
SHOES & GEAR

We help your shoes and gear smell better. For up to 12 months.

SPECIAL BUNDLE OFFER

4.8/5 (1000+)

 

★  3,000,000 PAIRS SOLD  ★

KEEP IT FRESH.
MAKE IT LAST.

The reason your shoes and gear start to smell is that your feet contain 250,000 sweat glands. When those glands get confined in a shoe the sweat and warmth create a breeding ground for bacteria. SmellWell products have a unique formula that effectively absorbs moisture and odor, that eliminates the problem at the source. 

SHOP THE PIECES

A package of SmellWell Active - Hawaii Floral
2 SmellWell Active - Hawaii Floral freshener inserts bags
A package of SmellWell Active - Hawaii Floral
A package of SmellWell Active - Hawaii Floral from an angle
A package of SmellWell Active - Hawaii Floral from an angle and 2 SmellWell Active - Hawaii Floral freshener inserts bags next to it
A package of SmellWell Active - Hawaii Floral and 2 SmellWell Active - Hawaii Floral freshener inserts bags next to it
2 SmellWell Active - Hawaii Floral freshener inserts bags
A package of SmellWell Active - Hawaii Floral
2 SmellWell Active - Hawaii Floral freshener inserts bags
A package of SmellWell Active - Hawaii Floral
A package of SmellWell Active - Hawaii Floral from an angle
A package of SmellWell Active - Hawaii Floral from an angle and 2 SmellWell Active - Hawaii Floral freshener inserts bags next to it
A package of SmellWell Active - Hawaii Floral and 2 SmellWell Active - Hawaii Floral freshener inserts bags next to it
2 SmellWell Active - Hawaii Floral freshener inserts bags

SmellWell Active - Hawaii Floral

129 kr
A package of SmellWell Active - Camo Green
2 SmellWell Active - Camo Green freshener inserts bags
A package of SmellWell Active - Camo Green
A package of SmellWell Active - Camo Green from an angle
A package of SmellWell Active - Camo Green from an angle and 2 SmellWell Active - Camo Green freshener inserts bags next to it
A package of SmellWell Active - Camo Green and 2 SmellWell Active - Camo Green freshener inserts bags next to it
2 SmellWell Active - Camo Green freshener inserts bags
A package of SmellWell Active - Camo Green
2 SmellWell Active - Camo Green freshener inserts bags
A package of SmellWell Active - Camo Green
A package of SmellWell Active - Camo Green from an angle
A package of SmellWell Active - Camo Green from an angle and 2 SmellWell Active - Camo Green freshener inserts bags next to it
A package of SmellWell Active - Camo Green and 2 SmellWell Active - Camo Green freshener inserts bags next to it
2 SmellWell Active - Camo Green freshener inserts bags

SmellWell Active - Camo Green

129 kr
1 package of SmellWell Active - Black Zebra
2 SmellWell Active - Black Zebra freshener inserts bags
1 package of SmellWell Active - Black Zebra
A package of SmellWell Active - Black Zebra from an angle
A package of SmellWell Active - Black Zebra from an angle and 2 SmellWell Active - Black Zebra freshener inserts bags next to it
A package of SmellWell Active - Black Zebra and 2 SmellWell Active - Black Zebra freshener inserts bags next to it
2 SmellWell Active - Black Zebra freshener inserts bags
1 package of SmellWell Active - Black Zebra
2 SmellWell Active - Black Zebra freshener inserts bags
1 package of SmellWell Active - Black Zebra
A package of SmellWell Active - Black Zebra from an angle
A package of SmellWell Active - Black Zebra from an angle and 2 SmellWell Active - Black Zebra freshener inserts bags next to it
A package of SmellWell Active - Black Zebra and 2 SmellWell Active - Black Zebra freshener inserts bags next to it
2 SmellWell Active - Black Zebra freshener inserts bags

SmellWell Active - Black Zebra

129 kr
12345

OVER 3,000,000 MILLION PAIRS SOLD.

Join three million customers and see what it’s all about. Satisfaction guarantee. Free return. Quick shipping. We focus on you.

OVER 3,000,000 MILLION PAIRS SOLD.

Join three million customers and see what it’s all about. Satisfaction guarantee. Free return. Quick shipping. We focus on you.

★  THE STARTER KIT  ★

FRESHEN UP WITH THE STARTER KIT.

The reason your shoes and gear start to smell is that your feet contain 250,000 sweat glands. When those glands get confined in a shoe, the sweat and warmth create a breeding ground for bacteria. SmellWell has a unique formula that effectively absorbs moisture and odor, that eliminates the problem at the source. 

 

★  THE STARTER KIT  ★

FRESHEN UP WITH THE STARTER KIT.

The reason your shoes and gear start to smell is that your feet contain 250,000 sweat glands. When those glands get confined in a shoe, the sweat and warmth create a breeding ground for bacteria. SmellWell has a unique formula that effectively absorbs moisture and odor, that eliminates the problem at the source. 

 

WE'RE PROUD TO BE AWESOME.

We do it like no one else, for a fraction of the price.We believe in making the best product for everyone, and we're still striving to this day to make an impact for all active people out there.

 

WE'RE PROUD TO BE AWESOME.

We do it like no one else, for a fraction of the price.We believe in making the best product for everyone, and we're still striving to this day to make an impact for all active people out there.

 

WITH THE STARTER KIT, YOU'LL BE SET UP FOR REAL SUCCESS.

Not sure what you need? Get the bundle and save 20%. 

  • 1x Freshener Bag
  • 2x Freshener Inserts
  • 1x Laundry Capsules
 

WITH THE STARTER KIT, YOU'LL BE SET UP FOR REAL SUCCESS.

Not sure what you need? Get the bundle and save 20%. 

  • 1x Freshener Bag
  • 2x Freshener Inserts
  • 1x Laundry Capsules
 

OVER 200 000 KG
CO2 COMPENSATED

For every purchase, we're making a positive change for our climate. So far, we've compensated for over 200,000 kg of CO2.

OVER 200 000 KG
CO2 COMPENSATED

For every purchase, we're making a positive change for our climate. So far, we've compensated for over 200,000 kg of CO2.

GET THE PACK FOR A FRESH START

MOST VALUE FOR THE MONEY

Take better care of your shoes and gear today. Our best selling kit contains everything you need in order to keep your shoes, gear and clothes smell free and fresh.

  • Freshener Inserts: For smaller shoes and gloves that absorbs moisture and odor, leaving a fresh scent.
  • Freshener Inserts XL:For bigger boots and gear, absorbs 3 times as much moisture and odor than the original.
  • Freshener Bag: For storing shoes and gear, absorbs moisture and odor - perfect for separating shoes in the gym bag.
  • Laundry Capsules:A pre-dosed laundry detergent specifically developed for synthetic sports wear.

SHOP THE PIECES

A package of SmellWell Active XL - Black Stone
2 SmellWell Active XL - Black Stone freshener inserts bags
A package of SmellWell Active XL - Black Stone
A package of SmellWell Active XL - Black Stone from an angle
A package of SmellWell Active XL - Black Stone from an angle and 2 SmellWell Active XL - Black Stone freshener inserts bags next to it
A package of SmellWell Active XL - Black Stone and 2 SmellWell Active XL - Black Stone freshener inserts bags next to it
2 SmellWell Active XL - Black Stone freshener inserts bags
A package of SmellWell Active XL - Black Stone
2 SmellWell Active XL - Black Stone freshener inserts bags
A package of SmellWell Active XL - Black Stone
A package of SmellWell Active XL - Black Stone from an angle
A package of SmellWell Active XL - Black Stone from an angle and 2 SmellWell Active XL - Black Stone freshener inserts bags next to it
A package of SmellWell Active XL - Black Stone and 2 SmellWell Active XL - Black Stone freshener inserts bags next to it
2 SmellWell Active XL - Black Stone freshener inserts bags

SmellWell Active XL - Black Stone

179 kr
A package of SmellWell Active XL - Silver Grey
2 SmellWell Active XL - Silver Grey freshener inserts bags
A package of SmellWell Active XL - Silver Grey and 2 SmellWell Active XL - Silver Grey freshener inserts bags next to it
A package of SmellWell Active XL - Silver Grey from an angle
A package of SmellWell Active XL - Silver Grey from an angle and 2 SmellWell Active XL - Silver Grey freshener inserts bags next to it
2 SmellWell Active XL - Silver Grey freshener inserts bags
A package of SmellWell Active XL - Silver Grey
A package of SmellWell Active XL - Silver Grey
2 SmellWell Active XL - Silver Grey freshener inserts bags
A package of SmellWell Active XL - Silver Grey and 2 SmellWell Active XL - Silver Grey freshener inserts bags next to it
A package of SmellWell Active XL - Silver Grey from an angle
A package of SmellWell Active XL - Silver Grey from an angle and 2 SmellWell Active XL - Silver Grey freshener inserts bags next to it
2 SmellWell Active XL - Silver Grey freshener inserts bags
A package of SmellWell Active XL - Silver Grey

SmellWell Active XL - Silver Grey

179 kr
A package of SmellWell Active XL - Camo Grey
2 SmellWell Active XL - Camo Grey freshener inserts bags
A package of SmellWell Active XL - Camo Grey
2 SmellWell Active XL - Camo Grey freshener inserts bags
A package of SmellWell Active XL - Camo Grey from an angle
A package of SmellWell Active XL - Camo Grey and 2 SmellWell Active XL - Camo Grey freshener inserts bags next to it
A package of SmellWell Active XL - Camo Grey from an angle and 2 SmellWell Active XL - Camo Grey freshener inserts bags next to it
A package of SmellWell Active XL - Camo Grey
2 SmellWell Active XL - Camo Grey freshener inserts bags
A package of SmellWell Active XL - Camo Grey
2 SmellWell Active XL - Camo Grey freshener inserts bags
A package of SmellWell Active XL - Camo Grey from an angle
A package of SmellWell Active XL - Camo Grey and 2 SmellWell Active XL - Camo Grey freshener inserts bags next to it
A package of SmellWell Active XL - Camo Grey from an angle and 2 SmellWell Active XL - Camo Grey freshener inserts bags next to it

SmellWell Active XL - Camo Grey

179 kr
123

USE IT. LOVE IT. LIKE THE REST.

Don't worry about not liking your product. SmellWell guarantees your satisfaction. Don't love it? Return it for a full refund.

USE IT. LOVE IT. LIKE THE REST.

Don't worry about not liking your product. SmellWell guarantees your satisfaction. Don't love it? Return it for a full refund.