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For shoes and gear
For activewear and synthetics
Keeping you fresh on the go
A Swedish mission to make your stuff SmellWell™.
We collaborate with someof the gratest brands
Our products are CO2 neutraland made of recycled materials
A Swedish innovation that keeps your shoes and gear fresh
The first sport laundry capsule to comply with Nordic Swan
We collaborate with some of the greatest brands on earth that share our passion for active lifestyles and sustainable living.
Connecting our brand with an icon like FILA is an honor. FILA Freshener Inserts are exclusively available in Europe’s biggest shoe retailer Deichmann and Dosenbach.
We teamed up with The North Face, the famous outdoor brand and created a custom design to be featured in a campaign in their stores in Japan during autumn 2020.
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